At 9:00 a.m. on February 9, 2022, "Hengxiang technology 2022 annual marketing regional manager Symposium" was grandly held in the conference room on the 10th floor.
Tian Jiande, chairman and general manager, Zhao Baoguang, director of marketing, Liu Xinliang, director of production, Liu Baoquan, technical director, Shang Junling, chief financial officer, Zhang Sujin, chief administrative officer, Liu Chao, general manager of Tiangong Lide company, Chen Xiuhong, general manager of Xinlu company, Han Fuchen, general manager of Hengli Iron Co., Ltd., Li xiutong, deputy general manager of sales company, four teachers from the special strategic planning project team A total of 49 office managers of logistics departments and front-line sales departments of the marketing system participated in the meeting. In addition, 6 office managers of the front-line sales department who could not be present due to the epidemic situation participated in the meeting through live video of nailing. The meeting was presided over by marketing director Zhao Baoguang.
Zhao Baoguang, marketing director, reported the completion of marketing system indicators in 2021 to the conference; It summarizes the achievements made in the promotion of new products and highlights of the work in clearing debts; And made a detailed deployment of the marketing work in 2022.
Liu Chao, general manager of Tiangong Lide, Chen Xiuhong, general manager of Xinlu company, and Han Fuchen, general manager of Hengli Tieke, respectively introduced the company profile, product development performance and production capacity in their respective fields. Welcome regional managers to take more orders!
In 2022, the focus of marketing work is to clear debts and promote new products. Li xiutong, vice president of Commerce of the sales company, put forward the plan for clearing debts in 2022 and the problems in clearing debts, and shared the successful experience in clearing debts. Zhang Xianzong of the new product promotion department introduced the platform for new product promotion, new product classification and preferential policies for new product promotion. With the release of the new regulations on building vibration reduction and isolation in 2021, the building vibration reduction and isolation market will see a blowout growth. Ma Yongcun, manager of the construction market department, introduced in detail the promotion types and regions of construction products, and publicized the promotion methods of construction products.
Peng Xinwang, manager of Hubei Sales Department, has been engaged in sales for 33 years. He will soon retire in April 2022. He was awarded the honorary title of "marketing lifetime contribution award" by the company and was awarded the honorary certificate by Tian Jiande, chairman of the company. At the meeting, Peng Jing summarized his experience and feelings in the company over the past 33 years, and said that although he retired, he still had to make a good plan to train new people and continue to contribute to the company's marketing work.
Du shuning, winner of Hengxiang science and technology marketing lifetime contribution award, summarized the work of Yunnan Office in 2021, shared the successful experience of clearing debts, pointed out the problems in the work, analyzed the current marketing situation, and determined the work direction and objectives in 2022; The special guest, manager Wang Tongbang, has retired, but he will not retire. He will share his successful experience in the promotion of new products with you; Liu Zhiyong, a labor model, promotion model and manager of Beijing office, summarized the work achievements in 2021 and the work direction in 2022. Gao Jingguang, manager of Gansu office, shared the experience of new product promotion and his personal experience; Subsequently, Li Zhiqiang of Liaoning Office and Peng Xinzhuang, the new manager of Hubei Office, summarized their work in their respective regions and made a new work plan for 2022.
Finally, Tian Jiande, chairman of Hengxiang technology, summarized the meeting, proposed that there would be major changes in the marketing work in 2022, and put forward suggestions to the office managers; The teacher of the strategic planning project team gave a guiding speech to the meeting!